Results

The work, and what it changed.

We measure ourselves by the decisions we improve and the outcomes that follow, not the reports we produce. A sample of real engagements across finance, analytics, accounting, and strategy.

$150K+
In R&D tax credits recovered for one client
+15%
Sales lift from a predictive outbound model
10 hrs/wk
Senior time freed by process automation
7-figure
Partnership secured during M&A talks
Representative outcomes from individual client engagements.
Selected case studies

A few problems we were brought in to solve.

Different industries, different stages. The common thread is decisions made on real numbers.

E-commerce retailer · $10M ARR · Finance + Tax

Recovered six figures in tax credits the client didn't know they qualified for.

Situation

The client was preparing to file taxes with no strategy around R&D credits, a federal and state incentive their spend likely qualified for.

What we did

Flagged eligibility, sourced and managed a specialty tax accountancy at a reduced rate, and prepared the supporting documentation for the current year and the prior two.

Outcome

More than $150,000 in R&D tax credits the client would not otherwise have claimed.

Services company · $2M ARR · Analytics + Biz dev

Turned an untouched customer base into a 15% sales lift.

Situation

The company had never run outbound to its existing customers, leaving repeat and expansion revenue on the table.

What we did

Cleaned and linked customer and revenue data, built a model predicting which services each customer would most likely buy and when, and turned it into a prioritized call list.

Outcome

Sales up 15%, and the business moved to operating at full capacity.

E-commerce retailer · $1M ARR · Analytics + Inventory

Replaced gut-feel purchase orders with a per-SKU forecast.

Situation

Limited clarity on inventory, with purchase orders placed largely on the founder's intuition.

What we did

Cleaned and linked sales and inventory data, then combined revenue forecasts, product launches, and promotions into a per-SKU, per-day inventory forecast 12 months out.

Outcome

One source of truth for what to reorder, when, and in what quantity, down to air-vs-sea shipping decisions.

E-commerce retailer · $1M ARR · Finance + Strategy

Rebuilt the plan overnight when COVID hit, and still beat the year.

Situation

A hyper-growth 2021 plan and an aggressive raise, upended the moment COVID arrived.

What we did

Built revenue scenarios by severity, cut costs fast, instituted a company-wide pay cut, secured PPP funding in the first week, and led a bridge loan from existing investors while diversifying revenue.

Outcome

Ended 2021 beating the original net-income plan, with multiple new revenue streams launched.

Law firm · Professional services · Ongoing partnership

Ran the finance function so the partners could run the firm.

Situation

Finance handled ad hoc, with collections leaking, associate utilization opaque, and rates inconsistently applied across clients.

What we did

Built and maintain a three-statement model, track associate utilization daily and report it weekly, rebuilt and now lead the collections process, and created tools to enforce rate discipline and annual increases.

Outcome

A firm that staffs, bills, and collects on data instead of guesswork, with finance run as an operating function, not an afterthought.

More ways we've helped

A wider sample of the work.

Finance · Strategy

Acquisition diligence

Built the data room and a dynamic cap table for a take-out offer. The client chose to stay independent, and secured a seven-figure partnership instead.

Finance · Cash flow

Wholesale factoring

Amended a restrictive credit agreement and added a third-party factor. The client now ships to partners in dozens of countries.

Finance · Analytics

Raising venture capital

Built the three-statement model and diligence materials behind a Series Seed from a mix of venture funds and angels.

Operations · Efficiency

Warehouse & kitting

Rebuilt a returns-heavy fulfillment process the ops team now owns, freeing about 10 hours of VP time a week and cutting error rates sharply.

Analytics · KPIs

KPI automation

Replaced a manual, exec-run KPI report with an automated one, unlocking about 8 hours a week and far deeper visibility across the business.

Finance · Real estate

Lease negotiation

Led negotiations for a new office, securing maximum footprint for minimum upfront cash, with concessions and optionality built in.

In their words

What clients say.

★★★★★
"We were drowning in spreadsheets and guessing at our margins. Within the first month, Greenleaf gave us a clear picture of exactly where we were making and losing money."
Founder & CEO · DTC consumer brand, $12M revenue
★★★★★
"They saved my VP of Operations about 10 hours a week and caught a pricing error costing us $40K a quarter. They paid for themselves before the first invoice came due."
CEO · Multi-unit hospitality group
★★★★★
"I used to dread board meetings because I never felt confident in our numbers. Now I walk in with a model I actually trust and a team that can answer any question my investors throw at me."
Co-Founder · Series A SaaS company
★★★★★
"What surprised me most is that they actually care. Weekly calls, insights at 11pm, a message the moment they spotted something off. It feels like having a co-founder who happens to be a CFO."
Founder · CPG startup, pre-Series A
Let's talk

Your numbers could be telling a clearer story.

Book a free call. We'll talk about where you are, where you want to go, and whether Greenleaf is the right fit. No pitch decks, no pressure.

Book a free strategy call